Coupons- The ever present marketing strategy
The coupon game is always the attention grabbing during any event or occasion. People are always more lively with the announcement of coupons in an otherwise boring function or event. Coupons are the best way for the retailers to work in making their businesses flourish. The sale of coupons have always been a matter of profit for them. No customer would deny the fact that he dislikes the coupons in any way. Customers always look for a profitable way out and coupons are the definite source for that.
Groupon in US-based e-commerce platform, headquartered in Chicago, Illinois holds a global impression and provides an enormous platform to connect the local merchants with subscribers by providing them with activities, travel, goods and services in more than 28 countries of the world. Started in Chicago, it spread out its business in Boston, Toronto and New York. Groupon Coupons are provided for many a market place which includes Beauty and spas, food and drinks, goods like bath, bedding, furniture, home appliances etc and even the trips to various destinations in USA, Canada, Mexico and Europe, Asia, Africa.
The deals that are offered belongs to various interests that relates to the customers like some air inclusive trips, beach trips, family trips and budget trips. It also covers the premium hotels as desired for their luxury and comfort.
The deals that includes the food and drink comprises of the platforms like restaurants, grocery markets, cafes, wineries are also included in its scheme.
Along with the regular deals comes the very exciting and anticipating “Deals of the Day” that gives the customer the chance to grab the latest deals and exiting offers all the way. Along with all these it also covers some really lucrative offers over automotive as well.